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The global tobacco market is growing at a CAGR of 3% during the forecast period 2023-2032

Winstanley M, Woodward S, and Walker N, Tobacco in Australia: facts and issues, 1995

doi:10.1556/650.2020.31766 33

10.3.3.5 Private label brands In July 2010, supermarket giant Coles attracted critical media coverage due to the sale of 'home-brand-style packs of 25 cigarettes, imported from Germany under an exclusive deal with Richland Express, at about $11, almost $4 a pack less than Australian-made Winfield and other leading brands at that time
